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How to Create and Manage a Facebook Fundraiser

Thank you so much for your interest in setting up a fundraiser for animals! Your fundraiser empowers you to raise funds for a cause you care about and makes a profound impact for animals in need.


From a Computer Browser:

  1. To get started, visit
    www.facebook.com/fund/AnimalRescueLeagueofBoston

2. Enter your goal amount and choose your own end date

Step two Facebook Fundriaser

3. Feel free to write your own description for “Why are you raising money?” and explain why helping animals is important to you.

Got writer’s block? Here’s some sample text:

Raising Money for ARL’s #GivingTuesdayNow Kitten Shower

Will you join me in supporting a cause I care about?

Quarantine won’t stop kitten season, and these vulnerable animals need us now more than ever!

I’m raising money to save them as part of the Animal Rescue League of Boston’s (ARL) Kitten Shower, which supports actions to save kittens this spring.

Whether it’s $10 which can provide special syringes that are crucial for feeding neonatal kittens, or $500 which can support efforts in the field to safely pick up and rescue kittens, any amount will make an impact, and all proceeds benefit ARL. Thank you for your support!


Raising Money for ARL’s #GivingTuesdayNow Pet Prom 

Will you join me in supporting a cause I care about?

Compassion can’t be quarantined, and animals need us now more than ever!

I’m raising money to ensure that animals in Massachusetts can get the care they count on including food, sanctuary, medical care, love, and emergency rescue if they are in danger. 

Whether it’s $25 which can provide food, toys, and treats for rescued animals to help them feel safe and loved, or $500 which can help protect animals by supporting efforts to investigate cases of cruelty and neglect, any amount will make an impact, and all proceeds benefit ARL. Thank you for your support!

3. Pick a cover photo—choose from our adorable images

4. Click “Create”, then invite your friends and share the fundraiser in your news feed!


To manage your fundraiser
, use the link that appears in the upper righthand corner of your homepage


On a mobile device:

  1. From your homepage, open the menu by selecting Facebook Fundraiser Dropdown

2. Select   Facebook Fundraiser Icon
If you don’t see the fundraiser button in your menu, it may be under the “See More” category. 

3. Select  FacebookFundraiser Create Fundraiser

4. Select Nonprofit, and search for the “Animal Rescue League of Boston”

5. Enter your goal amount.

6. Pick a cover photo—choose from our adorable images

7. Select Create, invite your friends and share the fundraiser in your new feed!


To manage your fundraiser:

  1. Open the menu by selecting Facebook Fundraiser Dropdown
  2. Select   Facebook Fundraiser Icon, and your fundraiser will be listed at the top of the page

Tips and Tricks

1. Set a realistic fundraising goal and update your contacts.
Create urgency in your updates to increase support.

2. Make your fundraiser personal.
Convey that you care deeply about the cause so that others feel compelled to support it too.

3. Donate to your own fundraiser.
Show your family and friends that this cause is important with your contribution to start.

4. Make your fundraiser go viral.
Post your fundraiser on Facebook at least once a week. The more you are involved in your campaign, the more your supporters will follow your fundraiser.

5. Thank your donors.
Thank everyone who donates to you, and do it swiftly. Tell them how their gift made a difference!